Case Study 3 Focuses on the Brand ID Casa™ meaning “House” and giving the cans a pop of color. Each tab match the flavor of each can.
CASA™ ILLUSTRATED LOGO AND FRUIT FLAVORS
![](https://www.lubomiramilkova.com/wp-content/uploads/2021/03/CASAW_IMAGE_Size_Lable.jpg)
![](https://www.lubomiramilkova.com/wp-content/uploads/2021/03/CASAW_IMAGE_Size_Lable_fruit.jpg)
![](https://www.lubomiramilkova.com/wp-content/uploads/2021/03/CASAW_IMAGE_Size_Lable_x3_5.jpg)
![](https://www.lubomiramilkova.com/wp-content/uploads/2021/03/CASAW_IMAGE_Size_Lable_1Down_3_new.jpg)
FURTHER EXPLORATION
The focus was on the Gold Fruit Flavor Illustrations and a Malibu, Ca Retro Beach Vibe
![](https://www.lubomiramilkova.com/wp-content/uploads/2021/03/CASAW_IMAGE_Size_Lable_x3_1.jpg)
![](https://www.lubomiramilkova.com/wp-content/uploads/2021/03/CASAW_IMAGE_Size_Lable_1Down_1new.jpg)
REMOVAL OF COLOR
Allow the can to be bare and only adding a textured paper label to the front.
Similar to the Casamigos® Bottle.
![](https://www.lubomiramilkova.com/wp-content/uploads/2021/03/newCASAW_IMAGE_Size_Lable_1Down_new2.jpg)
BREAKDOWN
ART DIRECTION: MIRA MILKOVA
3D RENDER DESIGN: MIRA MILKOVA
CONCEPT DESIGN: MIRA MILKOVA